Media: A Manna?
Amidst all of Anil Ambani’s ventures, truly, it is the media and entertainment business that might surprise a lot of sceptics. Having acquired a 51% stake in entertainment major Adlabs last year, Anil has firmly established his presence in the sector. The film production and distribution company, after the success of Krrish, has another 7 Bollywood films lined up for distribution, and is performing well in terms of financials. Just in the quarter ending June 2006, revenues increased 57% q-o-q. According to Manmohan Shetty, Chairman and MD, Adlabs Films Limited: “Since so many new players have come, it is not only a quality benchmark anymore; it is also a financial benchmark that comes into play. We have a constraint to not do certain things because there is a constraint as to how much you can invest on something; but if given the choice, we would make cinema viewing experience as best as possible... Distribution, film processing & exhibitions are all individual profit units.” More recently, Adlabs Films has bought a 51% majority stake in Synergy Communications (led by Siddhartha Basu and famous for Kaun Banega Crorepati, India’s Child Genius, Mastermind India and a host of popular series). Add to that Anil’s plans to launch Adlabs Radio by the name of ‘BIG FM’ that will launch 45 FM stations with a common radio frequency of 92.7MHz, and you have another potential winner.
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Editor: Arindam Chaudhuri
Source: IIPM Publication and Business & Economy
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